Rebranding to challenge the status quo of breast cancer surgeries
Wireframing for success
To understand all the different product lines and audience types, I defined the key user experience with a framework of intended interactions through the website pages.
Digital and social strategy
KUBTEC’s social media strategy and content was built around education and thought leadership utilizing their KOLs and internal experts. Utilizing their freshly rebranded style guide I created both social and digital templates for their internal teams to leverage.