Repositioning a brand to align with its rugged clienteleÂ
Aethercomm manufactures RF amplifiers for the U.S. Government’s Armed Forces that are specifically designed and tested to operate without fail on the battlefield and in extreme situations. Because of this, they wanted their website to be as rugged as the men and women who serve our country. We took this idea and designed a unique military theme that better positioned and reflected their brand culture with the branches of the military they engineer for.
